The Pro-Troll Hot Chip Flasher has proven itself as a superior salmon-catching rig. The addition of the EChip to the rear of the flasher has improved catches by as much as 400 percent. Flashers catch more salmon every year than any lure or attractor on the market. Learn to use them and you will be amazed at the results. Features: Superior salmon-catching rig Brand: Pro-Troll Fishing Products Manufacturer: PRO-TROLL Manufacturer Part Number: HC11-770 Color: Moon UV Red Stripe, Multi-Color, Other Model: HC11-770 Assembled Product Dimensions (L x W x H): 1.00 x 1.00 x 1.63 Inches